The future is Gold.
Back in 2012, there were no industry standards to guarantee the durability and resistance of treated surfaces, especially in outdoor environments. That’s when we introduced QualityDecoral®—a groundbreaking certification backed by real data to ensure the quality and longevity of our finishes.
A journey that changed the industry: the origins of QualityDecoral®.
During a business trip to Florida in 2000, one of our R&D managers noticed a striking phenomenon: the sun had significantly faded the paint on many cars. The region’s harsh climate—with intense sunlight, high humidity, and proximity to the Atlantic Ocean—posed an extreme challenge for surface materials. This experience sparked our mission to develop more resilient finishing solutions.
QualityDecoral® Gold: 150 premium finishes.
We are proud to introduce 57 new QualityDecoral® Gold-certified finishes, marking a major breakthrough in the architecture and design industry. This innovation redefines durability and aesthetics, featuring elegant wood-effect aluminum finishes, that blend natural beauty with advanced performance.
Each finish has undergone and passed two rigorous tests:
- Accelerated aging test (2,500 hours): Simulates extreme weather conditions, including continuous exposure to sunlight, humidity, and rain.
- Three-year real-world exposure in Florida’s harsh climate: Conducted at the prestigious ATLAS testing center, verifying resistance to UV rays, salt air, and sudden temperature changes.
The results? Exceptional performance. These finishes fully comply with Qualicoat standards, showing minimal color and gloss variation even after years of use.
This means decorative aluminum will maintain their beauty, even in the toughest environmental conditions.
Why decorative aluminum is the future.
Choosing decorative aluminum is a commitment to sustainability, efficiency, and innovation. This lightweight, durable, and 100% recyclable material is ideal for modern, long-lasting architecture. With Decoral® finishes, aluminum becomes a versatile design element, offering everything from the natural warmth of wood to sleek, futuristic metallic tones.
Why choosedecorative aluminum for your projects:
- Lightweight & strong: Aluminum delivers high mechanical resistance without adding unnecessary weight to structures.
- Sustainability: Infinitely recyclable, aluminum helps lower environmental impact and supports a circular economy.
- Low maintenance: Our finishes provide long-lasting performance without frequent upkeep, reducing maintenance costs over time.
- Aesthetic flexibility: With QualityDecoral® Gold, you can achieve the look of natural materials like wood or stone—without sacrificing durability or sustainability.
By choosing decorative aluminum, you’re embracing the future of architecture, where design, function, and sustainability go hand in hand.
A new milestone, unlimited possibilities.
The launch of QualityDecoral® Gold is more than a technological advancement—it’s a game-changer for architects, designers, and builders, opening the door to new creative possibilities.
We are proud to offer products that combine beauty, durability, and sustainability, contributing to a greener and more innovative future.
